Global Trade Promotion Agency

Capacity-building & Facilitation
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Trade Capacity-building

We help small businesses enhance their competitiveness by offering training programs on export and import procedures, marketing strategies, quality standards, and financial management. RAC may also facilitate access to financing and technical assistance.

Trade Promotions

RAC organizes trade delegations to African countries, advising U.S. businesses to potential markets and partners. We also bring African delegations to the U.S., showcasing their products and services at trade shows, conferences, and workshops, fostering networking and knowledge exchange.

Trade Facilitation

We identify sectors with high growth potential, such as agriculture, technology, renewable energy, and manufacturing. We also provide insights into cultural nuances and business practices, helping companies navigate unfamiliar terrain.

We identify export and import opportunities for small businesses.

At Royal African Company, we are committed to fostering sustainable development across the African continent through strategic bilateral trade and investment partnerships. As a U.S. registered Public Benefit Corporation, our company serves as a crucial bridge connecting U.S.-African markets with global investors and businesses looking to make a positive impact while achieving substantial returns.

What We Do

Build Relationships

We establish strong networks with government officials, business leaders, and other stakeholders in both regions to foster trust and cooperation. We create shared prosperity and encourage mutually beneficial partnerships.

We facilitate deals

As knowledgeable U.S.-Africa Trade Facilitators, we play a vital role in strengthening economic ties, promoting sustainable development, and creating shared prosperity for both regions.

Market Intelligence

We act as a knowledge hub for small businesses through in-depth research and analysis of market trends, consumer preferences, and industry needs in both the U.S. and African countries.

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Our Trade Facilitation & Project Development Team

Queen-Nina
CHIEF EXECUTIVE OFFICER

Queen Mother Nina Womack

CHIEF FINANCIAL OFFICER

Dr. Mondy Gold, Ph.D.

Greg-Marshall
CHIEF INVESTMENT STRATEGIST

Greg Marshall

Shadrack
VP OF INTERNATIONAL RELATIONS

Shadrack Nepfumbada

Anyel-Fields
CHIEF OPERATIONS OFFICER

Anyel Zuberi-Fields

DIRECTOR OF TRADE EDUCATION

Dr. Edward J. Valeau, Ph.D.

ADMIN ASSISTANT

Adelaide Quaicoe

LOGISTICS MANAGER

Allison Martin

Testimonials about our Global Trade Training programs

Joan Otler, Training Participant

"Queen Mother Nina, Thank you I have received it. It gives me great joy to know that I have taken this journey. This is the beginning of a legacy for my son, and for his children. And, through which I aim to touch many other lives as well. The seeds of your efforts will not have been in vain.Thank you so very much for sharing this life-changing perspective."
Joan Otler

Simona Racek, CGBP - Instructor

"Dear Queen Mother Nina, What a wonderful virtual program you organized today! It was a great pleasure to be part of your global community and present today's workshop on behalf of EDC SBDC Global Department. See attached today's presentation to be shared with all participants."
Simona Filip Racek, EDC SBDC Trade Specialist

Daniel Baisie Jr, Training Participant

"Words can't express my excitement in going through this useful training and finally receiving this awesome certificate. Am really grateful to you, Queen. Thank you very much as we keep our usual communications and info regarding the next training workshops. God Bless!
Kind Regards,
Daniel

Emmanuel Abondunde, Training Participant

"Good morning Queen Mother, I just want to say thank you for the 8Weeks training, indeed I learnt what I knew I could have spent fortune to acquire . it's an experience I remain grateful for.Thank you ma."
Emmanuel

Are you ready to join our community?

Latest Insights on U.S.-Africa Trade

Top 5 Emerging Markets in Africa for 2024

Africa continues to be a continent of immense potential and opportunity for U.S. businesses. As we move further into 2024, several African nations are emerging as particularly promising markets for trade and investment. These nations are attracting international attention due to their rapidly growing economies, expanding consumer markets, and abundant resources.In this article, we'll explore the top 5 emerging markets in Africa that U.S. businesses should keep on their radar this year. This presents a tremendous opportunity for U.S. businesses and investors.

Female-farmers-in-africa

Boosting African Agricultural Exports to the U.S.

Africa's agricultural sector holds immense potential for growth and export expansion, particularly to the United States market. With its vast arable land, diverse climates, and increasing focus on modernization, African countries are well-positioned to become major players in the global agricultural trade. This blog post explores strategies and opportunities for African farmers and agribusinesses to increase their exports to the United States.

US-Africa-shake-hands

Building Long-term U.S.-Africa Partnerships

The narrative around Africa is shifting. No longer viewed solely through the lens of aid, the continent is emerging as a dynamic hub of innovation, entrepreneurship, and economic growth. As the global economy continues to evolve, the importance of partnerships has never been more crucial. This is especially true for U.S.-Africa trade relations, where building long-term partnerships based on mutual benefit and environmental responsibility can lead to transformative economic growth and social progress.